EarlySalary.com - Assistant Manager/Manager - Marketing Communications

We are looking for a passionate, talented individual with 2- 4 years of experience in executing online marketing/ social communication campaigns. Individual will need to understand online marketing in the eCommerce and contextual mobile marketing space with capabilities to drive search engine marketing & optimization, social media marketing. Ideal candidate is a strong individual contributor and wants to continue in this dual role in a growing startup. Strong knowledge of marketing communication and the digital universe.

Core Responsibilities:-

- Strategizing and executing marketing communication plans

- Social Media optimization

- ORM and reporting

- Collaborate with the agencies to deliver campaigns and creatives

- Work towards scaling up organic conversions

- Co-ordinating with different stake holders in the team to cater their creative requirements

- Working with product managers to develop product specific campaigns

- Develop engagement campaigns for existing customers and also leverage marketing automation tool

- Manage marketing operations

Qualification:

- Responsible paid search and display programs & tracking conversion rates

- Web analytics and reporting

- Managing a growing team of online marketing executives

- Good understanding on Mobile app and marketing campaign linked to downloading and use of Mobile apps

- Additional understanding of product development will be preferred.