Dun & Bradstreet - Assistant Manager/Manager - Digital Marketing

- Responsible for all Digital Platform

- Ideate and create digital marketing campaigns

- Work and manage the digital marketing agency

- Own the lead to business generation funnel for marketing campaigns

- Analyse data and MIS to improve campaign performance

- Create a multifaceted social and content approach to reach out and engage

- Be responsible for driving brand awareness, user engagement and brand/product preference using content as a hook

- Work extensively with multifunctional teams to initiate measurable experiments and create successful content stories

- Work on SEOs

Candidate profile:

- Graduate. Certification in GA/other key analytical tools would be preferred

- 2-5 years of experience in running digital marketing campaigns with knowledge of GA. Prior experience in Google Adwords would be preferred.

- Exposure to RTB/programmatic platforms would be an added plus.

- Should have used data to improve campaign performance and business

- Highly analytical and numbers oriented

- Good communicator. Ability to multitask. Manage partners

- Self-starter. Always ready to test, learn and relaunch

- Collaborative and assertive

- Open to new ideas/perspectives with a problem solving approach

- An idea factory

- Highly adept in and very knowledgeable of trends in social media

- Strong data orientation preferred

- Have run high impact social campaigns in the past

- Connect seemingly disparate sets of information to help business grow using content ideas as a glue

- Self-starter. Always ready to test, learn and relaunch

- Excellent communication and presentation skills

- Collaborative and assertive. Need high levels of persuasive skills

- Creative and inquisitive

- Worked in a B2B environment or for B2B clients preferred