Dr Lal PathLabs - Deputy Manager - Medico Marketing

Responsibilities:-

1. Manage all the activities done targeting Doctors to increase prescription of key investigations for target specialties focusing the Genomic Segment - (Oncology Focus)

2. Plan,coordination & execution of all B2B (Dr Level) Activities.

3. To increase the business revenue of specialized tests & meet assigned portfolio value & growth targets.

Key Deliverable:-

1. Creating test portfolio literature & Inputs and New Test Introductions.

2. Planning & complete execution of CMEs/conferences with Sales team-coordinating both internally & externally.

3. Webinar -coordination & execution.

4. Field Working with Sales Team-hand holding

5. Startegizing new ways to target doctors in the therapy segment assigned.

6. Monitoring & preparing of Budget Sheets for MM.

7. Miscellaneous responsibilities - vendor selection for specific activities, PO creation,training to Sales team members