Posted By
Posted in
Sales & Marketing
Job Code
1427955
JD - Assistant Manager KAM (Retail).
Responsibilities:
Business Development:
- Maintain a pipeline of target MT accounts.
- Make pitches to new accounts calls, meetings, visits.
- On board new accounts Agreement, TOT, Assortment, NIF, First Order, Asset & VM, Launch plans.
- Relationship building with retailers at buyer, store and DC levels as required.
- Conduct data analysis of each account, prepare reviews, and identify opportunities to drive business.
- Assist in preparing material for Key Accounts meetings and JBPs.
- Create internal deck for presenting new account information and proposal for review and approval.
Sales:
- Monthly sales plan by account at Tertiary, Secondary, Primary levels and by Com, SKU.
- Promotion and incentives planning by account.
- Coordinate with retailer to get scan and SOH data for Inv and PO.
- Collaborate with Field Manager to ensure BA and Merch productivity.
- Market visits to track execution, competition deals, gather intelligence from field, guide merchandizers and BA.
- Arrange in-store execution elements working with VM and POS.
SCM:
- Plan first order of new accounts based on allocations and distribution points.
- With retailer scan and SOH data, create POs and STOs for category managers go VMI.
- Work with D&K DC and Retailer DC / CM as required to ensure availability in stores.
- Maintain healthy inventory levels in all the buckets saleable, excess, CTE, expiry, damaged at Retailer and suggest corrective actions to CM to balance out.
Process:
- Plan AOP in details by Account and review monthly results and variance.
- Sales Reviews with all stakeholders internal team, retailer, distributor, Field Manager.
- Create tools, templates, process documents, collaterals, pitch material etc to manage MT business.
- Understand and follow retailers' processes related to MDM, Listing, Ordering, Invoicing and Accounting for smooth operations.
Qualifications:
- MBA preferable.
- 2-6 years of KAM or KAM support experience with major FMCG brand.
- Experience with Physical Retail, not E-Comm platforms.
- Data analytical skills.
- Attention to detail.
- Excellent written and verbal skills.
- Collaboration and team skills.
Other Points:
Location: Kolkata.
Language skills: English fluent, medium fluency in Hindi required.
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Posted By
Posted in
Sales & Marketing
Job Code
1427955