Director - Product Marketing - SaaS

Industry - IT-Software / Software Services

Category - Sales & Marketing

Job Type - Permanent

Job Description :

- The Director-Product Marketing is responsible for driving the product marketing strategy and ensuring the successful execution of product launches.

Client Details:

Our client is a leading Series B company headquartered in the US. Their AI-powered process intelligence products help businesses cut costs, improve satisfaction, and streamline operations.

Description:

- Develop and implement product marketing strategies in line with the company's objectives.

- Lead the execution of product launches to drive awareness and generate demand.

- Engage with the sales team to create and deliver sales tools and training.

- Work closely with the product management team to gather insights and understand customer needs.

- Monitor and analyze market trends, and identify growth opportunities.

- Collaborate with the marketing team to develop compelling product messaging and positioning.

- Ensure all product marketing activities are on-brand and consistent in style, quality, and tone of voice.

- Measure and report on the effectiveness of product marketing initiatives.

Profile:

- 5+ years of experience in Product Marketing, with a strong focus in the SaaS industry with an overall experience of 10+ years.

- Apt in using popular Martech tools. Experience with Hubspot is a plus.

- Experience driving Analyst Relations with proven results

- Strong technical grasp of SaaS products and ability to translate them in effective marketing

Job Offer:

- A rewarding opportunity to lead product marketing strategies in a leading SaaS company, fostering innovation and delivering exceptional products to the market.

- Industry-leading compensation and benefits

- ESOPs