Posted By
Posted in
Sales & Marketing
Job Code
1107558
Designation-Director Performance Marketing
Location-Mumbai,Delhi,Benguluru
CTC-upto 40 L.P.A
Experience -8 to 12 years in Performance Marketing,Digital Marketing in agency,edtech and top notch ecommerce firms .
Responsibilities:
- Manage the team to scale the business to 10X over next 6 months.
- Develop and drive end to end marketing strategies for all channels.
- Exceed aggressive consumer traffic, profit, and ROI goals for the performance marketing
- Manage, optimize, and expand programs for all performance marketing channels to maximize the profitability of the performance marketing spend
- Develop vendor relationship(s) to access best practices; work closely with existing vendors to ensure quality advice and guidance.
- Track, analyze, and report on key performance metrics and identify areas of opportunity to improve KPIs across areas of responsibility.
- Work cross-functionally across consumer marketing, creative, product management, and development teams.
- Demonstrate intellectual curiosity and outside-in thinking on best and evolving practices, and ensure the team is constantly at the edge of the newest high potential opportunities or ways of working
- Advise on digital and marketing best practices, the latest tools and systems.
Required Skills :
- 8+ years of relevant experience in performance marketing related channels/businesses, preferably operating large ($30M+) budgets and experience with considerable scale
- Strong experience in planning, strategizing the Performance Marketing campaigns via Facebook, Google and other social media platform.
- Deep understanding and experience across performance marketing channels, demonstrating depth and breadth of strategic and tactical knowledge of how different performance marketing channels can drive customer and business goals
- Deep understanding and experience in using data across channels to build customer centric, cross channel strategies
- Excellent leadership skills with experience managing teams remotely and working successfully cross- functionality.
- Proven ability to execute in a fast paced environment - results oriented with roll-up-the-sleeves attitude.
- Exceptional problem solving, communication, and analytical skills.
- Ability to think and act creatively, strategically, and tactically.
- Strong, relentless attention and focus to details.
- Proven ability to juggle multiple projects at one-time with very little direction.
- Strong proficiency in a multitude of performance marketing tools and platforms
- Entrepreneurial spirit, mindset and work ethic are a must.
- Should have strong connects and working experience with Performance Marketing agencies.
Behavioral traits
- Radical Accountability: Treat your role like your own business.
- Product is incredibly high quality with 20%+ conversion.
- Systems Thinking: Early-stage start-up hence requires incredible detail orientation and process thinking. Do- er versus a talker
- Extremely creative/hacker mind-set with In-depth knowledge of the subject
- Performance and results-oriented
- Being relentless in pursuit of growth
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Posted By
Posted in
Sales & Marketing
Job Code
1107558