Director - B2B Marketing - IT/eCommerce

- Director Marketing

- 10yrs of experience

- Gurgaon/Gurugram or Bangalore

As the Director-Marketing, you will manage and strategize various aspects of marketing .

The role offers a ring-side view on how data is impacting decision-making across leading funds and organizations. The key focus areas of the role would include:

- Build, lead and mentor a team of marketers across demand generation, content creation, product marketing, event management, marketing operations

- Building and Strengthening of the brand, position as a thought leader in the space of Alternative Data

- Research and gather target customer data to define the product positioning and communication strategy

- Develop marketing communications and content assets to drive reach, demand, engagement and loyalty

- Develop, maintain and execute demand generation plans in coordination with the sales team; be responsible for generating qualified leads for sales

- Leverage marketing automation - implement and manage the marketing technology stack

Requirements:

- Minimum 8 years of B2B Enterprise SaaS marketing experience, preferably with a global target market (Mandatory)

- Demonstrated ability of building and managing a team in a growth stage start-up

- Past experience in driving Product Marketing, Demand Gen or Growth functions Strong verbal and written communications skills

- Exposure to marketing automation tools

- The candidate should be a quick learner with a knack of picking up a new domain quickly. We are looking for someone who has high levels of ownership, ability to manage various stakeholders, driven by data and measurement and bias towards action.