Digital Marketing Specialist - Social Media

- This is a full-time on-site role for a Digital Lead with our client located in Noida.

- The Digital Lead will be responsible for developing and implementing digital strategies, managing projects, and overseeing digital marketing initiatives to enhance the brand's online presence and reach.

Key Responsibilities:.

- Digital Strategy Development: Formulate and implement comprehensive digital marketing strategies that align with business objectives, aiming to boost brand awareness, customer engagement, and online sales.

- Website and E-commerce Management: Oversee the maintenance and optimization of the company's website and e-commerce platforms, ensuring a seamless user experience, accurate product listings, and efficient transaction processes.

- Content Creation and Management: Develop engaging digital content, including product descriptions, promotional materials, and multimedia assets, to effectively showcase products and resonate with the target audience.

- Social Media Strategy: Lead the planning and execution of social media campaigns across platforms like Facebook, Instagram, and Twitter, fostering community engagement and promoting new products and events.

- Data Analysis and Reporting: Utilize analytics tools to monitor digital campaign performance, interpret user behavior, and generate reports with actionable insights to refine marketing strategies.

- Collaboration with Sales and Marketing Teams: Work closely with internal teams to synchronize digital initiatives with broader marketing campaigns, product launches, and sales objectives.

- Stay Updated with Digital Trends: Keep abreast of emerging digital marketing trends, tools, and technologies, integrating innovative approaches to maintain competitive edge.

Desired Skills and Qualifications:.

- Analytical Skills and Digital Strategy expertise.

- Excellent Communication skills.

- Project Management experience.

- Digital Marketing proficiency.

- Experience in the sports industry is a plus.