Posted By
Posted in
Sales & Marketing
Job Code
263204
We- re looking for a digital marketing & social media expert to grow our followers, engage and retain them, and help convert them into leads, customers, and active fans and promoters of our company. You should have command of best practices and trends in digital + social media marketing, enjoy being creative, and understand how to both build and convert a digital audience.
Responsibilities:
- Build and manage the company's social media profiles and presence, including Facebook, Twitter, LinkedIn, Instagram and potentially additional channels (Snapchat, Vine etc.).
- Understanding of SEO / SEM / adwords / GDN along with core in-bound marketing principles.
- Create shareable content appropriate for specific networks to both spread our brand and our content/links.
- Listen and engage in relevant social discussion about our company, competitors, and/or industry, both from existing customers as well as brand new audiences.
- Run social promotions and campaigns and track their success (ROI based), ranging from Twitter chats, to Google+ Hangouts, to LinkedIn conversations, as well as the content and links posted through these and other channels.
- Drive consistent, relevant traffic and leads from our social network presence.
- Explore new ways to engage and new social networks to reach our target buyers.
Requirements:
- Work experience in implementing digital marketing & social media strategies for consumer facing brands
- Strong command of each network and their best practices
- Excellent communicator and creative thinker, with an ability to use both data and intuition to inform decisions
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Posted By
Posted in
Sales & Marketing
Job Code
263204