Digital Marketing Manager - Service Based Firm

Requirement:

4+ years of Digital marketing experience

- Strong analytical background and comfortable crunching data and driving insights

- problem solver and creative ways to drive growth

- Strong experience in driving repeat strategy and demonstrated results in repeats / retention

- Knowledge of SEO

What would you be doing?

Driving growth in repeat customer through effective repeat and cross sell tactics

Apply business intelligence to segment customers and make cohorts by assessing user behavior with frameworks such as RFM etc to deliver personalized ads/communication

Detailed analytics on campaigns for micro optimization, ascertain channel levers and strategize large experimentations to deliver higher revenue

Heading a team of campaign managers to handle assigned marketing budget per month