Digital Marketing Manager - Publishing - Education

About the Client:

Our client is an widely known international publishing organization working in India across publishing fiction, non-fiction. They are growing at a fast paced taking up a large market share in offline and online markets.

Role:

The role reports into the Marketing Head for the organization and would be responsible for:

- Working on the digital marketing strategy for the organization and plan digital marketing campaigns, managing SEO/SEM, email, social media

- Building the social media presence across all digital channels.

- Designing, and Measuring the digital digital marketing campaigns

- Monitoring Google AdWords, Google Analytics, Google Search Console, and other tools daily to identify potential issues & resolving them

- Working on the bounce rates and increasing the online web traffic through promotions building through organic/inorganic channels

About the Candidate:

The candidate should have:

- Minimum 8-10 years of experience in SEO/SEM/ Facebook Campaign, Google AdWords

- Degree in marketing

- Good understanding of all aspects of on-site and off-site SEO

- Strong communication skills