Digital Marketing Manager - Online/Internet

Digital Marketing Manager

Location: Gurgaon

Experience: 5.0 - 9.0 Years

Must have:

Working in an Internet consumer firm

Responsibilities

- Planning digital marketing campaigns across Facebook, Google & affiliates, including web, SEO/SEM, email, social media, and display advertising

- Design, build and maintain our social media presence

- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

- Identify trends and insights and optimize spend and performance based on the insights

- Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints

Requirements

- Minimum 4 years experience in handling large scale digital marketing campaigns

- Experience in online lead generation is a must

- Experience in App downloads campaigns to drive conversion