Digital Marketing Manager - Google Analytics/Google Tag/App Analytics/Implementation

Digital Marketing Manager - Implementation / Google Analytics / Google Tag Manager / API / JavaScript

Manager is responsible for overseeing the successful implementation of its Platform with clients' various data sources and data destinations. The ideal candidate will have a deep understanding of data analytics tracking and marketing technology, as well as experience managing technical projects.

Technical Responsibilities:

- Understanding the Event Schemas and Scripting

- Supporting to product team for enhancing data connectors

- Create technical specifications and test plans

- Development within any frameworks/platforms as used by the customers websites platform for implementing tracking components.

- Understand and implement the various scripts and code which can work with different Analytics Tools

- Configure alerts on top of tracking to monitor & fix.

- Building reusable, optimized, scalable, secure code and libraries for future use.

- Initiate new research tasks which enable the Tech Ops Team or Client to leverage to improve the KPIs

Requirements:

- Code Debugging & Error Logging

- HTML/JavaScript/ CSS/

- API & Web Services

- Implementation of Google Analytics, Google Tag Manager, Firebase

- Implementation of Segment.io

- Implementation of Appsflyer, Adjust

- Implementation of Moengage, CleverTap