Digital Marketing Manager - B2C

- Planning and executing digital marketing campaigns including SEO/SEM, social media, performance marketing for multiple assigned brands

- Collaborate with various stakeholders to make effective & engaging digital marketing creatives including videos & display

- Building relevant sharply targeted media plans for the assigned brands

- Website development and maintenance for assigned brands

- Measuring and reporting on the performance of all digital marketing campaigns and assets by releasing monthly dashboards

- Drive relationship and KRAs with multiple creative, media & performance marketing agencies and other vendor partners

- Ensuring that the commercial process of estimation and billing complies with company's authorization matrix and SOPs

- Keeping proposing new and more efficient ways of achieving brand objectives using the digital medium; especially for Emerging India markets

- Keeping track of digital expenditure on brands vs budget