DigiLantern - Manager - Social Media

Company Description:

- DigiLantern, based in Noida, is a Healthcare Website Designing and Development Company in India that has established a strong presence in the healthcare industry.

- The company offers 360- solutions to clients, including Healthcare Website Designing, Web Development, SEO services, Medical Content Writing, and more.

- DigiLantern is expanding internationally with a focus on the US, UK, and UAE markets.

Job Description:

- Having a strong background in social media, paid campaign management, agency Management, technology platforms, direct marketing experience via digital as a Platforms viz facebook, instagram, youtube, linkedin etc.

- Responsible for developing, implementing, and managing marketing campaigns that promote a company and its products and/or services.

- Understanding/familiarity with Marketing principles; Performance marketing experience.

- Strong business acumen and ability to connect business objectives with digital marketing levers and find digital solutions for the same.

- Ability to execute quick turn-around times with agencies.

- Strong Project Management skills.

- Someone who has handled E-commerce clients / Healthcare clients.

- Strong Data Analytics skills / Process and system build/automation oriented thinking and experience.

- Ability to lead a team of Media Buyers (FB & Google), Social Media Planner, Graphic Designers and Video Editors 10.

- Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.

- Coordinate with advertising and media experts to improve marketing results.

- Identify the latest trends and technologies affecting our industry.

- Evaluate important metrics that affect our website traffic, service quotas, and target audience.

- Work with your team to brainstorm new and innovative growth strategies.

- Daily, and Proactively monitor campaign performance to foresee and resolve issues before they occur.

- Perform independent campaign analysis with definite conclusions and actions.

- Strong command of written English for deciding ad copies.

- Coordination with copywriter and Creative Designers to create attractive copies.