DHI India - PPC Manager

Responsibilities

- Participate in forming effective paid search strategies

- Launch and optimize various PPC campaigns

- Oversee accounts on search platforms (e.g. Google AdWords, Bing & Facebook)

- Be involved in keyword selection and audience targeting

- Produce reports for management (e.g. dashboards)

- Write attractive and concise copy for adverts

- Suggest and develop new campaigns across multiple channels

- Keep abreast of PPC and SEM trends

Requirements

- Proven experience as a PPC expert

- Experience in data analysis and reporting

- Knowledge of SEO and digital marketing concepts

- Familiarity with multiple platforms (e.g. AdWords, Facebook, Bing) is preferred

- Working knowledge of analytics tools (Google Analytics)

- Understanding of HTML and XML is a plus

- Proficient in MS Office (particularly Excel)

- Excellent communication skills