DGM - Marketing - B2B

The DGM Marketing will be responsible for developing, implementing, brands from an airport perspective. This role also covers tender management and dealing with stakeholders to create technical documents and presentations in time. Ideal incumbent should be from a background where bid management was part of his role. Understanding of brand creation process is also key to succeed in this role. This role involves team management, stakeholder management and overseeing the entire execution for B2B marketing. The ideal candidate will possess a blend of strategic thinking, creativity and meticulous time management.

ROLES & RESPONSIBILITIES:

- Tendor Related Tasks: Drive the tender development process from Technical presentation to actual presentation to stakeholder. Liase with relevant internal stakeholder to update decks.

- B2B events: Plan & Execute two key marquee events for vendors and brands. Work on the detailed plan and finalise budget for the same.

- Build brands : Strategize and develop brands to be deployed at the airport. Hire right agencies to develop concepts, brand book, manuals. Deal with internal stakeholder to drive the process for timely creation of brands post approval

- Analytics & Reporting: Track, analyse, and report key performance indicators (KPIs) to measue teams performance and report to GM Marketing

- Budget Management: Oversee B2B marketing budgets, ensuring cost efficiency and maximum impact.

- Content Oversight: Collaborate with Operations teams to produce engaging content that aligns with brand guidelines.

- Market Trends: Stay updated on the latest trends, tools, and best practices in digital marketing and implement them effectively.