A leading Life Insurance company requires Deputy Manager / Manager - Product Marketing, to based at Bangalore.
Position Summary:
- This role involves developing product marketing collateral's, sales aid tools aimed at enhancing sales team's product selling efficiency print and digital format - in line with the product positioning developed and execute them to ensure delivery in branches as per set timelines.
Job Description:
- Develop product marketing tools throughout the product life cycle starting from launch. To be managed as an end to end project
- Support in conceptualization and execution of direct product marketing campaigns
- Interact with Marketing Agencies / Marketing Communication team to design the collateral's and coordinate with commercials team to ensure delivery as per set time lines
- Engage with different internal departments - product development, sales training, legal and compliance team - to get buy in on the product collateral's conceptualized and execute them after getting approval from all stakeholders
Qualification, Skills & Knowledge:
- MBA with a work experience of 4 - 7 years in life insurance sector
- Life Insurance Product Knowledge - Key features, terms and conditions.
- Knowledge about customer segments and ability to develop relevant life insurance product positioning
Interested candidates may apply mentioning current compensation.
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