Deputy Manager- Data Scientist & Data Engineer - Retail

Deputy Manager ( A Mix of Data Scientist & Data Engineer)

- Develop MIS report to help business understand the revenue generated through the upsell programs and track the conversions across the generated leads.

- Customer segmentation based on their contactibility.

- Upsell conversion tracking.

- Email campaign conversion tracking.

- Report creation at different levels.

- Assisting the team in data preparation for lead generations.

- Responsible for rolling out all campaigns on-time using different channels of communication.

- Working with the analytics team, to automate the scoring procedures for the predictive models built by them for strategic marketing of various products.

- Enhancement of the existing reporting systems.

- Identified data issues and provided recommendations for resolution to ensure optimal performance.

- Major role in campaign and report automation.

- Performing quality checking for simple/medium campaigns/adhocs.

- Data loading using SSIS for important campaigns/ adhocs/ reports.

- Work with SQL, Python and PySpark based ETL pipelines

- Maintain existing codes, refactor and improve implementations for enhancing pipeline performance

- Create and manage new data pipelines following best practices for ingestion of data from different sources

- Monitor and troubleshoot data pipelines to identify and resolve any issues or bottlenecks