Deputy General Manager - Marketing - Healthcare

Currently we are hiring our Reputed client (top Healthcare company) @Hyderabad

Position : DGM - Marketing

Level: DGM

Job Location: Hyderabad

Reporting Manager: CEO Special Projects

Qualification:

Essential:

Engineer (preferably Biotech/Chemical) OR Graduate (in Life Sciences/ Bio-Chemistry) + MBA From a Premier School/ University

Desirable: Consistent Education

Experience (Yrs): 8- 15 years experience in all and minimum of 3 years at Middle management level

Essential: Experience in:

- Marketing of Consumer products in Foods/ Health foods/ Nutraceuticals/ Herbal Extracts/ FMCG

- Marketing strategy & planning, Product Management, Branding & Advertising, Sales Planning, Product Mix & packing strategies

- Exposure to Online marketing & Social Media management

- Preferable: Exposure to Market research

Preferred Sectors: Consumer product Cos. in Foods/ Health foods/ Nutraceuticals/ Herbal Extracts/ FMCG / Ayur Healthcare/ Natural products-based Cosmetics

Preferred Cos: Reputed firms with annual turnover above Rs 100 Cr. from this sector.

To be the owner of :

- Marketing and Sales Management including Revenue targets.

- Product management including Product Mix, Product variations and packaging strategy/ management from inception stage

- Brand management including development

- Communication & Marketing incl. all Collaterals, marketing through Digital, Websites & Mobile Apps

- Products handled: Consumer products in Foods/ Health foods/ Nutraceuticals/ Herbal Extracts/ FMCG / Ayur Healthcare/ Natural products-based Cosmetics/ Formulations

- To own the marketing of new brand of Consumer products in health & wellness space.

- Product Mix, Product variations in Formulation & Packing based on marketability, market research

- Market & Sales Planning for Apollo chain of pharmacies & domestic markets including staffing, channels

- Product Management including Life cycle management with due considerations to changing market, competition & devise strategies for Business Development

- Sales and revenue planning

- Brand Management including development of a new Brand, its identity, architecture, Handling agency

Communication including Advertising: Collaterals & ensuring high customer recall thru all media: Websites, email, social media & Apps.

- Being in Project phase, this role requires stretching beyond the contours of standard marketing areas.

Work Week: 6 days

Shift Timings: Day shifts. One may be required to work extended hours, whenever necessary

Technical Skills:

- Extensive Knowledge of consumer products marketing including Foods/ Health Foods/ Nutraceuticals/ Herbal Extractions/ Formulations

- Clear understanding of marketing concepts as Profit generator

- Sound understanding of modern marketing tools & media

Mind-set & Behaviors:

- Should be creative & clear in thinking

- Should be result oriented, organized and meticulous.

- Should be willing to work hands-on, not only with Mktg team members but also other functions within the Co. and outside vendors

- Professional attitude and service orientation; team player

- Good communication and collaboration skills

Perks and Benefits

- Best in industry up to 20 LPA

- Please contact : 9346316003