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Dentsu Aegis Network - Manager - Strategy

2 - 5 Years.Bangalore
Posted 2 months ago
Posted 2 months ago

Job Title: Strategy Manager (1-3 years) @ Dentsu BX.

Location : NCR (Gurgaon office) or Bangalore.

What is Dentsu BX?

- Dentsu, a major player in the advertising world, is steadily gaining a stronger presence in the consulting industry through Dentsu BX.

- Though less known to the public, Dentsu's consulting business is attracting attention within the consulting industry for its unique strengths, which rival those of dedicated consulting firms.

- What sets Dentsu apart is its foundation in advertising, which enables it to leverage an unparalleled business model that combines consulting with advertising expertise.

- Dentsu's consulting business emerged naturally from its core advertising operations.

- The role of advertising is to solve clients' problems, deliver value, and contribute to their growth.

- Advertising and marketing are just tools for achieving these goals, but when those alone are not sufficient, Dentsu expands its range of solutions, strengthening its capabilities as needed.

- Over time, this has evolved into its current DX and BX business capabilities.

- Here's a practical example: A client might request a campaign for a new product launch.

- While creating the campaign, Dentsu might identify a fundamental issue-such as the need to change the product development or sales channels for better growth, far beyond the scope of advertising.

- This broader perspective allows Dentsu to offer more comprehensive solutions.

Summary:

- Dentsu's business transformation practice is seeking a highly motivated Strategy Manager to play a key role in shaping our future.

In this dual role, you'll wear two hats:

- Consulting (for client's businesses)Growth and progress hacking for our clients.

- This includes analyzing market trends, competitor analysis, audience insights, and identifying growth opportunities.

- Strategy & Ops (for Dentsu's own business transformation practice): You'll be instrumental in building out this practice.

- This involves crafting a compelling service offering, thought leadership initiative, identifying target clients, and developing a go-to-market strategy.

Responsibilities:

- Conduct thorough research and analysis of market trends, competitor landscape, and internal operations.

- Identify and assess strategic opportunities and threats to inform decision-making.

- Develop and present clear, actionable recommendations for achieving our strategic objectives.

- Manage and track the progress of key strategic initiatives.

- Partner with cross-functional teams to ensure alignment with the overall strategy.

- Translate strategic goals into measurable metrics and KPIs.

- Communicate complex strategic information to diverse audiences.

- Support the development and implementation of strategic business cases and presentations.

- Manage client relationships, building trust and exceeding expectations.

Qualifications:

- Degree in Business Administration, Economics, or a related field (MBA preferred).

- Minimum 2+ years of experience in strategy development and execution.

- Clarity in thought and passion for execution.

- Should love storytelling, numbers & deep analysis.

- Strong communication and presentation skills.

- Ability to work effectively in a fast-paced environment with competing priorities.

- Proficiency in Microsoft Office Suite and data analysis tools.

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