DeltaX - Marketing Specialist

About the job:

The Marketing team at DeltaX promotes our products and their features to our target businesses.

DeltaX is hiring freshers for the Marketing Specialist role.

As a Marketing Specialist, you will be responsible for building and marketing the product marketing material such as newsletter, blog spot content, social media posts, website content, etc as per company's strategy and vision.

Your day to day responsibilities shall encompass:

- Understanding the product offering, sales narrative and the target customer/ company profile

- Work closely with the product and sales team to understand the solutions offered, key messaging and value proposition to translate technical details into benefits for the user

- Create marketing material like sales documentation, product videos, websites, email marketing, product descriptions and blogs by liaising with internal teams and external service providers as needed

- Continuously improve by capturing and analyzing the appropriate social data/ metrics, insights and best practices, and then acting on the information

- Craft effective messages for the Digital presence of the brand - social media posts, blogs, banner advertising, paid social etc

- Craft compelling messages across marketing channels (landing pages, ad campaigns)

What you'll need to succeed in the role:

- Must be able to thrive in a fast paced environment and be motivated to take on a new challenges

- Excellent oral and written communication skills with a high level of business acumen, keen eye for detail and creativity

- Demonstrate ability to take initiative and work independently as well as in a team environment

- Must be Proactive, Organized and Results Oriented with a strong sense of ownership

- Experience in b2b marketing, customer acquisition efforts via email, social, blog and similar channels for global tech products will be a plus

- Have the appetite to understand how enterprise platforms and technology stacks work