Customer Experience & Rewards Lead - Internet/Online

JOB DESCRIPTION:

- Overseeing the overall management and strategic direction of the program to drive the integration and usability across various platforms and services both within and outside, establishing it as India rewards currency.

- Develop and implement strategies to increase customer engagement and retention through innovative incentives.

- Collaborate with marketing, sales, and tech teams to enhance the visibility and utility

- Facilitate partnerships with external brands, sellers, and fintech companies to expand the reach and functionality

- Monitor and analyze the performance of the program, building a sustainable, financial program.

- Spearhead initiatives to externalize and make it a widely recognized and used reward currency across the country.

- Manage the monetization aspects, creating value for the organization while ensuring benefits for users and partners.

- Lead the team responsible for the program, fostering innovation, efficiency, and continuous improvement.