CULT Sport - Manager - Influencer Marketing

Brand: Gold's Gym India

Details

- Should enjoy working with influencers

- Identify and build relationships with prominent influencers and thought leaders

- Should know how to extract the maximum in terms of content from influencers

- Should be able to negotiate with influencers in terms of content deliverables

- Should have experience in barter association with influencers

- Develop and execute influencer marketing strategies and creative campaigns

- Develop content ideas

- Research relevant industry experts, competitors, target audience and users

- Brainstorm new, creative approaches to influencer campaigns

Skills :

- Work experience in influencer marketing and social media marketing

- Good negotiation skills

- Excellent interpersonal and relationship building skills

- Networking aptitude

- Good written and verbal communication skills

KPI's :

- Number of influencers onboarded for Gold's Gym India via barter associations

- Number of influencers onboarded for Gold's Gym Fitness Institute via barter associations

- Number of pieces of content delivered by influencers

- Growth in the number of likes, followers, and traffic to the social media pages due to influencers onboarded