COWRKS - General Manager - Strategy

Roles and Responsibilities:

The General Manager, Strategy will lead the Strategy team at COWRKS which is responsible for Revenue Management, Business Reporting, Technology Platform Analytics, New Center Feasibility, and managing Sales and Reporting platforms.

CORE WORK ACTIVITIES:

REVENUE MANAGEMENT:

- Sets pricing parameters for all centers to ensure profitability, competitiveness and pricing parity across all distribution channels (direct and indirect).

- Partners with the Revenue team (Sales team) to evaluate potential deals to optimise the business mix and pricing at each center.

- Manages online distribution channels to ensure that centers are correctly positioned, priced and marketed.

- Analyses macro environment and internal data to provide reporting and analysis.

- Manages competition benchmarking data for each center.

BUSINESS REPORTING:

- Provide senior leadership reporting on internal trends, macro environment trends and performance of centers.

- Provides performance forecasting reporting to feed into company business plan and other forward looking reporting.

- Proactively evaluates performance metrics for all centers including revenue and cost inputs and looks for opportunities to optimise the profitability of each center.

TECHNOLOGY PLATFORM ANALYTICS:

- Provide data analytics on downloads and engagement for the CoWrks technology platform for both Flex and Campus and Amenity Management.

- Work with Transformation and Marketing team to translate analytics into a strategy to improve utilisation of the technology platform.

- Identify microservice and amenity utilisation trends to support pricing and marketing decisions.

NEW CENTER FEASIBILITY:

- Support growth plans by evaluating new center feasibility keeping pricing, costs, and market dyanmics in mind.

- Evaluate macro-economic environment to identify underserved markets/micro-markets for expansion for the flex space business.

BEHAVIORAL ATTRIBUTES:

- Proven track record of impactful leadership and creative problem-solving.

- High degree of professional judgment and maturity, integrity, and credibility.

- Excellent stakeholder management and communication skills with the ability to engage and influence team members and stakeholders across all levels to drive collaboration and alignment.

- Proactive, self-starter with a high degree of individual initiative and personal accountability.

- Extensive demonstrated understanding of business concepts and strong commercial acumen with the ability to navigate highly complex situations and make confident, sound business decisions.

- Excellent planning and organizational skills with the ability to prioritize and manage several programs of work concurrently.

- Demonstrated ability to use data and statistics to solve real-world problems.

- Delivery-focused mindset to implement changes, identify and clarify ambiguities, and achieve results.

- Strong sense of attention to detail and accuracy to consistently deliver a high standard of work.

Preferred qualifications:

- MBA from a highly reputed institute.

- 15+ years of relevant experience.

- 3-5 years in a Leadership Role.

- Preferred industry Background - Commercial Real-Estate, Retail, Hospitality, Consulting.

- Knowledge of Salesforce will be an advantage.