Content Writer - Internet/Online

Content Writer

Role & Responsibilities:

- To ensure that customer experience and expectations are set and met to a high standard.

- The incumbent will execute and schedule content for the Hopscotch Home page and GBITC sorts across the site based on the AOP.

- Will be instrumental in shaping the content in Curated Properties & take decisions based on analytics

- Coordinate with multiple teams/stakeholders to generate engagement led content through storytelling

- Owning sections of site merchandising and curation

- Execute the plan as per site merchandising & events calendar - new category launches, new season launches, open more PTs through CTA communication & Hierarchy.

- Keep a tap of Best Practices in Competition

- Trends in Fashion & Consumer Trends

- Right Selection & User Experience to maximise Imp/User

- NPT planning basis the rev index & trends

Ideal Candidate:

- 4-6 Years in relevant e-comm fashion background

- Fashion qualification is good to have

- Self-starter & innovator

- Customer Centric

- Basic Fashion Know how

- Good with reading & understanding data