The AEC Content Writer will be responsible for producing high-quality written content tailored to the AEC sector. This role involves researching industry trends, creating articles, blog posts, case studies, and marketing materials that resonate with our target audience.
Key Responsibilities:
- Research and write engaging content on various topics related to architecture, engineering, and construction.
- Collaborate with subject matter experts to gather information and insights for content creation.
- Develop and maintain a content calendar to ensure timely delivery of written materials.
- Optimize content for SEO to enhance online visibility and drive traffic to the company website.
- Edit and proofread content to ensure accuracy, clarity, and adherence to brand guidelines.
- Monitor industry trends and competitor content to identify new opportunities for engagement.
- Assist in developing marketing materials, including brochures, presentations, and newsletters.
- Contribute to social media content strategies and manage posts related to AEC topics.
Qualifications:
- Bachelor's/Master's degree in English, Communications, Journalism, Architecture or a related field.
- Proven experience as a content writer, preferably within the AEC industry.
- Strong understanding of AEC terminology, trends, and challenges.
- Excellent writing, editing, and proofreading skills.
- Familiarity with SEO best practices and content management systems.
- Ability to work independently and collaboratively in a fast-paced environment.
- Strong research skills and attention to detail.
Preferred Skills:
- Experience with technical writing or creating content for proposals and bids.
- Knowledge of graphic design and experience using design tools (e.g., Adobe Creative Suite) is a plus.
- Familiarity with digital marketing concepts and strategies.
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