Content Strategy Role - Copy - eCommerce Marketplace

- Hiring for Content Strategist & Writer

Client: India's leading Kid's E-Commerce Marketplace

Experience : 4+ years

Budget : 15 LPA

Location: Lower Parel, Mumbai

Key Responsibilities:

- Develop and execute a content strategy aligned with brand goals, audience insights, and marketing objectives with the marketing team.

- Write engaging, SEO-optimized blog posts and any applicable website content that educate, inform, and inspire our target audience.

- Create compelling social media content (captions, stories, posts, and video scripts) to enhance brand engagement and reach.

- Craft persuasive scripts and messaging for influencers and brand collaborations to ensure alignment with brand tone and objectives.

- Collaborate with designers and marketing teams to create multimedia content that enhances storytelling.

- Conduct keyword research and stay updated on content trends to optimize organic reach and engagement.

- Analyze content performance metrics and iterate strategies to improve engagement, conversions, and brand awareness.

- Ensure all content adheres to brand guidelines, voice, and aesthetic