Content Marketing Role - IT/Startup

Key responsibilities:

- Design and develop marketing artifacts and collateral like brochures, videos, to effectively communicate our value proposition, highlight multiple use cases, and promote our platform.

- Assist in executing digital marketing campaigns, across multiple channels and geographies, to achieve business results.

- Create high-quality, SEO-optimized content including blogs, social media posts, videos, etc for the company's external facing channels.

- Manage the content calendar and ensure timely delivery of content assets across various channels and platforms.

- Support participation in conferences and forums, with the required marketing collateral

- Monitor, analyse and report key metrics to improve marketing activities based on insights.

- Build communities of games creators and enthusiasts, plan and execute community outreach activities from time to time to grow usage of our platform among them.

- Develop a strong understanding of the product, competition, industry trends to be able to articulate our value proposition, product features, etc.

Key skills/attributes:

- MBA, with 3+ years of experience in digital marketing or a similar role in SaaS or technology product companies.

- Strong writing skills to craft compelling and engaging content for the target audience.

- Strong understanding of digital marketing tools and techniques, SEO best practices.

- Creative, detail-oriented, organized, hands-on and enthusiastic about growing the business.

- Learning mindset and ability to adapt to changing circumstances in a start-up environment.

- Excellent communication skills - both written and oral.

- International exposure, knowledge of multiple languages would be a plus.

- Personal interest in puzzles and smart games is desirable.