Content Head - Consumer Durables

"Content Head"

We do have a job opening with one of the leading consumer durable company for the profile of Content Head based in Delhi Ncr.

Please find the JD below :

Educational Qualification :

- Graduate in communications/arts/mass media from a reputed College.

- Masters degree is preferable but not mandatory

Experience : At least 8 years of prolific writing and ideas creation experience for branded content / advertising on digital Targeted Companies FMEG, Consumer Durables, Online companies

Content Head Key competencies :

- Customer-centric mindset, focused on creating an engaging and relevant experience

- Adept in all forms of marketing communication ; long form blog, social media copy, concepts and scripts for videos, meta titles, emailers, listing content for eCommerce sites etc.

- Have experience copy editing and reviewing the work of other writers

- Effective communication skills to collaborate with all stakeholders

- Experience at leading content teams is preferable

- Be fast in ideating and putting out great content

Potential KPIs :

- Digital platform content score

- Unique page visits on product pages

- Engagement metrics on product pages- time spent, shares, comments & interactions

- Lead generations from influencer-specific campaigns