Commonfloor - Inbound Marketing Manager

Job description

- Create a content marketing strategy keeping in line with the vision of CommonFloor.com and projecting CommonFloor.com as thought leaders in the real estate space.

- Develop a content marketing strategy including podcasts, webcasts, video, mobile and social media (LinkedIn, Facebook, Twitter,Tumblr, Pinterest, Slideshare, etc) And have experience with social media monitoring tools

- Develop successful working relationships with bloggers, content writers and other social press

- Develop innovative lead scoring models and digital campaigns to drive the funnel from prospect to lead to customer.

- Develop a sustainable and repeatable social media presence to support lead generation, prospect education, and conversion.

- Analyze using various tools; what is working and why.

- Set quantifiable and achievable goals monthly, quarterly and yearly and exceed same.

Desired Skills and Experience

- You should be a ‘digital native’/a true netizen.

- You should have a passion for creating and managing social media and content marketing strategies, including the ability to orchestrate every detail and then measure results

- You should be analytical and tech savvy, someone who understands search engine optimization and has experience with social media and a strong understanding of the fundamentals of content marketing

- Your content expertise should go far beyond white papers and blogs, and should include the ability to manage video and webinar programs

- You should have strong communication and interpersonal skills, including excellent writing skills

- You should have a proven track record of success setting and achieving ambitious goals

- You have lots of energy and get excited by being a revenue champion for the organization

- Proficiency in Microsoft Office – Excel, PowerPoint, Access

- MBA in Marketing from a reputed college preferable

- You will work closely with the marketing team, as well as key decision makers in the company.

About this company

At CommonFloor, we believe that a good life has to be carved out with right choices. We want to help the sculptors of life in their pursuit of making these choices.

Our team is passionate about simplifying property decisions, through a great user experience, reliable & rich information of property options and deep locational-insights. Making individual property seekers more confident about their judgement.

With a DNA of innovative thinking and pioneering spirit, we brought about India's first Apartment Community Portal to life, then a distinguished business model in online real estate classifieds, then an innovative usage of maps for property search. And now we are geared up to drive more efficiency and confidence in transactions by uplifting the whole real estate IT ecosystem.

Our vision is shared by leading Venture Capital firms - Accel India and Tiger Global.

We have grown to 30 times in last 3 years (since 2010) and looking for passionate people, who too believe that a good life has to be carved out with right choices.