Posted By
Fardeen Hussain
Assistant Manager - Leadership Hiring at 2COMS Consulting
Last Login: 14 December 2016
Posted in
Sales & Marketing
Job Code
354441
There is a Job opening with No.1 Telecom Operator for Retail Head in Chennai
Designation : DGM - Retail
Compensation : Upto 35 Lacs (Negotiable)
The Retail Head is responsible for driving sales across different exclusive retail channels (Company Stores, Company Mini Store and Distributors points). Retail Leads at the zone report functionally to Retail Head at the circle.
The Retail Head reports to Circle Sales & Marketing Head.
Key Accountabilities :
- Formulate and implement the circle retail strategy, in order to attain market leadership, through growth in revenue market share and improvement in customer experience
- Achieve Gross and Net Acquisition target in the circle for retail channels - Company Stores, Franchisee Store and Distributors Points.
- Achieve customer satisfaction targets through Retail outlets
- Initiate retail expansion strategies to improve reach, coverage and expand geographical footprint
- Assist Circle S&M Head & Marketing Head in new product launches to increase penetration / revenues from new / existing subscribers
- Provide feedback on competitive moves to protect base and increase share of subscribers and revenue
Strategic Formulate overall circle retail strategy to drive profitability of the channel :
- Set targets for the retail channel, jointly with the sales and S&M Head
- Deliver sales target for all products (voice-prepaid / postpaid, data, VAS, handsets, merchandise etc.) by ongoing monitoring and reviews
- Develop channel expansion strategy by evaluating retail channel coverage and penetration
- Develop channel engagement strategy with the zone retail leads
- Plan new product launches with the circle S&M and Marketing Heads
- Develop strategies to improve customer walk-ins, conversion and customer satisfaction at retail outlets
Operational Achieve circle revenue target for the different retail channels for all products :
- Develop SAC guidelines & partnership models across zones and branches and own overall budget for all - exclusive- retail channels
- Maintain high quality of operations in retail outlets operations as determined by quality audits
- Achieve channel expansion targets by appointing and monitoring distribution partners in new and existing areas
- Resolve channel-specific issues in zone within specific timelines
- Discuss and resolve supply chain issues with Sales Head for Distribution - Franchisee Stores/ Distributors Points linkages
- Receive timely feedback and inputs from Zonal Retail Leads
Developments Performance management of the direct reports and zonal retail resources :
- Identification of development areas, and recommending the training programs / interventions
- Best practice sharing - within the circle and other circles
Business :
- Achievement of key targets for the retail channels (Revenue, cost savings, market share etc.)
- Achievement of targeted gross and net acquisitions
- Achievement of expansion targets through greater penetration and geographical expansion
- Achieve ROI for channel partners (as defined in partnership model)
- Ensuring smooth Zonal retail operations across the circle
- Achieve reduction in churn and customer satisfaction from retail outlets
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Posted By
Fardeen Hussain
Assistant Manager - Leadership Hiring at 2COMS Consulting
Last Login: 14 December 2016
Posted in
Sales & Marketing
Job Code
354441