Chief Marketing Officer/Marketing Head - Startup

New Start Up - Indian conglomerate venturing into Snacks, Beverages and Read to eat & Ready to Cook Products.

- Candidate from Snacks, Beverages, ready to eat product back ground only

- Development and execution of the Marketing Strategy for India

- Analyse and monitor competitor and consumer activity to identify opportunities for growth

- Development of Branding plan which identifies and defines the current and future positioning.

- Manage the development of all communication for both Business to Business and Business to Consumer activity.

- Effective use of PR to build brand awareness.

- The creation and development of the digital marketing strategy including analytics and user experience; ecrm; social media; search engine marketing and web management

- Growing existing affiliate partner sales for the group and building, negotiating and managing new affiliate partner acquisitions

- Management of third party relationships with the company's online marketing service providers, including but not limited to: affiliate partners, agencies, technology suppliers, SEO consultants, etc.

- Developing existing processes to maximise efficiency, improve return on investment, increase use of technology and to continuously improve the services provided to our customers

Please apply if your CTC is more than Rs.80 Lacs