Chief Marketing Officer - Large Trucking Business/Long Haul Bulk Cargo Segment

Job Description

Our client is looking to hire a Chief Marketing Officer who will be responsible for driving overall Corporate Strategy by focusing on Revenue, Brand and Customer Relations, and Management.

Roles & Responsibilities

- Responsible for P&L.

- Plan and monitor yearly and long term marketing and business development plans to meet the overall goal of increasing revenues and sustained growth.

- Responsible for New Business & organic growth within retained accounts

- Evaluates potential business development opportunities to ensure profitability and competitiveness. This role requires sourcing optimal transport solutions and maximising potential earnings while optimising costs. - Identify potential revenue opportunities in sectors such as Steel, Cement and other dry bulk commodities

- Develop and implement marketing strategies to provide integrated services to meet client's requirements.

- Analyse the freight market to review existing trends and develop new strategies based on supply and demand He/She would drive growth initiatives and will be responsible for deployment of Long Haul Trailers through contacts, market research for cargo positions, developing leads and contracting agreements.

- Monitor market conditions and freight rates in the industry and reporting of major contracts and outcomes of tender awards.

- Liaise and interact with internal business and develop synergy for transportation of their cargo.

- Develop, negotiate and ensure timeliness, accuracy and completeness of all finalized terms of projects and business.

- Lead and manage, Direct sales and marketing, Public Relations, Advertising, Event Marketing and Internal Creative Services

- Formulate business growth proposals for fleet expansion

- Establish excellent working relationship with clients.

- Create, Develop and retain a team of committed people who would deliver the agenda for the Business Development team.

- Collaborating with various Sales Channels in the organization for improving Growth Trajectory.

- Candidate will be responsible for Marketing Company owned fleet of LNG Fueled Trucks for on a continuous basis with a focus on Long Haul Bulk Cargo segment for Pan India.

- He/she would drive growth initiatives and will be responsible for deployment of Long Haul Trailers through contacts, market research for cargo positions, developing leads and contracting agreements.

Eligibility

- Master degree in business/marketing or equivalent degree in Sales and Marketing with minimum 15-20 years of experience in Marketing & Commercial for a Large Trucking Business.

- Must have good network and contacts with key decision makers, proven track-record in business development in the Surface Transport business.

Competency Required:

Adaptability, Driving Execution, Negotiation, Customer Focus. Empowering Others, Entrepreneurial Risk Taking, Financial Acumen & Cross Functional Capability