As a CMO, you will lead the strategic direction, revenue generation and execution of all organizational marketing initiatives. This includes developing and incorporating comprehensive marketing strategies that align with our business goals. You will have the opportunity to work closely with cross-functional teams, leverage advanced marketing technologies and significantly impact our organization's growth trajectory.
Objectives of this role
- Developing and implementing strategic marketing plans for revenue generation that align with the company's business objectives and target audience in the target audience market.
- Ensuring the marketing team delivers effective campaigns to generate leads, increase brand awareness and drive sales growth for web & app development, ecommerce solutions, maintenance and digital marketing services.
- Managing marketing budgets, allocating resources effectively and optimizing marketing spends to achieve maximum ROI.
- Fostering relationships with key business partners, vendors and media outlets to maximize marketing reach and impact.
Required skills and qualifications
- A bachelor's degree in business administration, computer science, marketing or an equivalent field: MBA preferred.
- 10-15 years of experience as a marketing officer or an equivalent senior marketing leadership role, preferably in the domestic & international market.
- Proven track record of developing, managing, generating revenue and executing wide ranging marketing campaigns across B2B and B2C verticals in the web & app development, e-commerce &digital marketing domain.
- Deep understanding of the domestic & international consumer landscape, market dynamics
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