Our client is an upcoming FMCG brand. They promote healthy lifestyle offering a wide range of nature-based products. - The incumbent will be responsible for providing strategic leadership by conceptualizing and managing the development, as well as execution of brand marketing strategies for new brands, across categories. - To this effect, this position will lead a team of about 12 to 15 marketing professionals to spearhead new product development, communication, pricing, consumer engagement and brand building initiatives. The position entails a multi-pronged and pragmatic approach in terms of building the business. - Your primary responsibility would be to develop and lead the business of all new brands as well as the existing brands in the country. As an expert in managing multi-brand focused business operations, would lead the Category drivers, market dynamics, and competitive strategy based on emerging consumer / shopper insights. - Responsible for online sales, should ideally have multi category platform experience. - Measure and report performance of all digital marketing campaigns, and assess against goals - Lead the efforts of digital marketing and CRM: customer acquisition and retention, Performance marketing of all digital channels. - 12 + years of experience in managing FMCG categories in mid to large sized FMCG companies, including P&amp;L responsibility and brand health measures. Experience in managing external partners such as ad &amp; market research agencies etc. - Previous experience with digital marketing forms such as social media marketing and e-commerce - High level of competence in managing projects and stakeholder management internal and external - Hands-on experience in creating and executing large brand campaigns

Mumbai

Chief Marketing Officer - FMCG  

Chief Marketing Officer - FMCG   ,Job Description for Chief Marketing Officer - FMCG   in Vito India in  Mumbai for (12-18) years of experience. Apply Now!

Job Description for Chief Marketing Officer - FMCG   in Vito India in  Mumbai for (12-18) years of experience. Apply Now!