Chief Marketing Officer - eCommerce/Internet/Consumer Tech

Chief Marketing Officer

About our client : Our client is a national brand with a significant presence, they have an established portfolio in India and are looking for a CMO to manage their entire offline & digital presence, and leverage it to grow their brands, focused on increasing mind share and brand presence across all digital touchpoints for the company.

Role :

Reporting to the Founder, you will be responsible for:

- Crafting the marketing strategy for the company and managing the overall offline & online marketing calendar around the same

- Managing all offline & online properties of the brand

- Measuring ROI and a set of other KPIs, based on in-depth analysis of standard digital metrics

- Liaising with multiple agencies, as well as internal offline and traditional marketing teams to devise and execute innovative marketing campaigns through the year

The Successful Applicant:

- The ideal candidate would come with ~15 years of work experience, with a background in eCommerce/Internet/Consumer Tech.

- Hands-on experience with all aspects of offline & digital marketing

- The brand needs to build the presence in a B2B2C market

- You'll get the opportunity to ; work with a global giant, lead the offline & digital piece and create a buzz around the company's brands amongst your target group, along with the opportunity to develop a unique and sought-after skill set in today's ever-expanding digital-focused world.