Chief Marketing Officer - eCommerce

ROLE AND RESPONSIBILITIES

Looking for vibrant Leader. Who can run the show from front and work on output driven approach here are the roles and responsibility.

- Lead the digital transformation of the organization to achieve maximum sales growth

- Develop the digital strategy from ideation to execution

- Should be able to strategize paid marketing campaign

- Create and implement content for marketing with key stakeholders in the organization

- Must be able to create & implement digital branding strategies, digital marketing plans & strategic partnership programs for strengthening the Marketing Strategies

- Should be able to launch the brand strategy and online presence of the business across social media

- Must work closely with the HR Team to strategize exclusive Employer Branding Initiatives

- Planning and implementation of Digital Marketing Strategy to engage with target audience and gain actionable insights in order to identify sales opportunity related to the product.

- Should be able to increase the share of voice in global media and high-visibility presence of the business at industry events.

B2C - Key Responsible Areas

- Product Marketing

- User Acquisition

- Partner Acquisition

- Creative Marketing

- Brand Awareness

- PR

- Content Marketing

- Strategic Line ups

- Database Marketing

- Business Pro Partners

- Customer Service

- B2B

Key Responsible Areas :

- Product Marketing & Sales

- B2B2C Marketing

- Content Marketing

- Market Research

- Employer Branding