Posted By
Posted in
Sales & Marketing
Job Code
234998
Company: Large Private Bank
Group: Wealth Management Group
Role: Online Product Manager
Grade: Chief Manager
The person would be responsible for the Online Channel / Digital initiatives in the Wealth Management group of the Bank.
Key Responsibilities would be:
- Ensuring that campaign execution is optimized and over time migrated to the multi-channel system.
- Ensuring new communications over various channels are designed and tested to achieve the optimal results (open rates, click rates, conversion rates)
- Deriving insights from the above and planning, forecasting future course of action and deliverables.
- Ensuring the proposition being offered to the customer is continuously refined.
Person Requirements:
- 10-15 years of Product / Marketing experience. Online experience of 4-5 years is a must
- Complete understanding of online channels, tools to be used, SEO, web analytics, etc
- Ability to positively influence various stakeholders and drive agenda
- Ability to translate product ideas into business numbers
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Posted By
Posted in
Sales & Marketing
Job Code
234998