Posted By
Posted in
Sales & Marketing
Job Code
1338681
What we're looking for:
- Someone who can take end to end ownership of the eCommerce business & Lead company strategy to drive market share & visibility of the company. Looking for someone who is enthusiastic and loves coming up with new (workable) ideas to lead the growth of our domestic e-commerce vertical, comprising D2C and e-commerce marketplaces.
- A standpoint on branding and strategic marketing would also be highly appreciated. If you're young, enthusiastic, love the online consumer space, and have a great creative standpoint that you can apply in your work, this job is for you.
Key Performance Indicators:
1. Profitable sales growth in D2C and e-commerce marketplaces
2. Market share in e-commerce marketplaces
3. The substantial growth of Ecomm & Trial Business
Key Responsibilities:
- Draw up and deliver ambitious sales plans for D2C and e-commerce marketplaces. Overall in charge of business delivery of these 2 verticals
- Specific to D2C vertical
- Oversee the operation of own website, app, content platform, and any other digital D2C initiatives, leading up to metrics around sales, traffic, engagement, and NPS
- Run an effective acquisition funnel with diversified acquisition sources, and strong customer loyalty
- In charge of performance marketing channels, budgets, and ROI
- Specific to the e-commerce marketplace vertical
- Overall responsibility for delivering business from e-commerce marketplaces
- Oversee preparation of S&OP, and marketing programs
- Continually improve market share in the marketplaces through a combination of product, marketing, and other tactical interventions
- Lead relationship management with various marketplaces
- Liaise with product and marketing teams to help achieve sales objectives
Essential Experience :
- A minimum of 12 years of experience working within a pure play ecommerce business out of which at least 8 years into heading the business team.
- Experience in building a digital ecommerce platform (either directly or indirectly)
- Experience working for a premium consumer product business
- Strong e-commerce conversion and referral experience.
- Experience of managing external agencies and/or partners (e.g., financial services, tech development, marketing, fulfilment outsource)
- Commercial as well as strategic mind-set and understanding of forward planning and creative solutions
Essential Skills:
- Strong brand ambassador
- Proven ecommerce analytical skills
- High attention to detail
- Strong project management
- Strong communication and influencing skills
- Digital tech knowledge and competence
- High commercial acumen
- Performance marketing with particular focus around conversion and referrals
- Ability to deliver and learn
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Posted By
Posted in
Sales & Marketing
Job Code
1338681
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