Chief Business Officer - Beauty & Personal Care

What we're looking for:

- Someone who can take end to end ownership of the eCommerce business & Lead company strategy to drive market share & visibility of the company. Looking for someone who is enthusiastic and loves coming up with new (workable) ideas to lead the growth of our domestic e-commerce vertical, comprising D2C and e-commerce marketplaces.

- A standpoint on branding and strategic marketing would also be highly appreciated. If you're young, enthusiastic, love the online consumer space, and have a great creative standpoint that you can apply in your work, this job is for you.

Key Performance Indicators:

1. Profitable sales growth in D2C and e-commerce marketplaces

2. Market share in e-commerce marketplaces

3. The substantial growth of Ecomm & Trial Business

Key Responsibilities:

- Draw up and deliver ambitious sales plans for D2C and e-commerce marketplaces. Overall in charge of business delivery of these 2 verticals

- Specific to D2C vertical

- Oversee the operation of own website, app, content platform, and any other digital D2C initiatives, leading up to metrics around sales, traffic, engagement, and NPS

- Run an effective acquisition funnel with diversified acquisition sources, and strong customer loyalty

- In charge of performance marketing channels, budgets, and ROI

- Specific to the e-commerce marketplace vertical

- Overall responsibility for delivering business from e-commerce marketplaces

- Oversee preparation of S&OP, and marketing programs

- Continually improve market share in the marketplaces through a combination of product, marketing, and other tactical interventions

- Lead relationship management with various marketplaces

- Liaise with product and marketing teams to help achieve sales objectives

Essential Experience :

- A minimum of 12 years of experience working within a pure play ecommerce business out of which at least 8 years into heading the business team.

- Experience in building a digital ecommerce platform (either directly or indirectly)

- Experience working for a premium consumer product business

- Strong e-commerce conversion and referral experience.

- Experience of managing external agencies and/or partners (e.g., financial services, tech development, marketing, fulfilment outsource)

- Commercial as well as strategic mind-set and understanding of forward planning and creative solutions

Essential Skills:

- Strong brand ambassador

- Proven ecommerce analytical skills

- High attention to detail

- Strong project management

- Strong communication and influencing skills

- Digital tech knowledge and competence

- High commercial acumen

- Performance marketing with particular focus around conversion and referrals

- Ability to deliver and learn