Chakr Innovation - Head - Marketing

We are looking for a Head of Marketing who'll lead all our marketing activities from social media and digital campaigns to advertising and creative projects. Head of Marketing responsibilities include developing plans to help establish our brand, allocating resources to different projects and setting short term and long-term department goals. If you're a skilled Marketing strategist, able to inspire your team members, we'd like to meet you. Ultimately, you will run our Marketing department in ways that promote higher profitability and competitiveness.

1. Lead the development of our marketing plans working closely with clients, management, creative and content teams, and distribution partners, to create an effective and efficient marketing strategy focused on growing audiences for our products and services.

2. Spearhead the strategic and tactical execution of marketing campaigns, including design of test/control segmentation, implementation of tests, tracking, results reporting, analysis, and recommendations.

3. Manage conception, development, and implementation of marketing plan and strategies, product concepts, and promotional programs to drive interest and sales.

4. Hold regular meetings with account managers to review pipeline, resolve challenges, and present possible solutions, and provide ongoing training to ensure team consistently performs above standard.

5. Attend and/or participate at conventions, conferences, and tradeshows, preparing engaging displays and collateral as needed, and providing post-event reports and analysis.

Required Qualification:

- Graduate with minimum experience of 12 years

- MBA (Preferred)

- Established portfolio of media and PR contacts

Required skills:

- Successful track record in senior marketing roles and creating marketing campaigns

- Excellent leadership, communication, and decision-making skills

- Experience with digital and print marketing, content marketing, and social media marketing

- Proven ability to plan and manage budgets