Category Manager - Personal Care

We have an opening for Category Manager (Personal Care Div) for Mumbai Location

Qualifications:-

- Must be an MBA in Marketing From A Reputed Institution

Experience Required

- Must have 7-10 years of experience in managing a brand in a competitive category

- Ideally must have experience in managing an Womens Deo brand or portfolio

- Must have experience in independently managing a brand or a category for at least 3-4 years

Role Summary

- The incumbent will be responsible for managing the existing as well as developing the strategy

- He/she will be responsible for business planning for the existing portfolio, doing initial secondary research to propose a medium term strategy for the portfolio, conducting requisite researches to validate hypothesis, coordinate cross functionally to develop the product pipeline, developing the communication and media strategy using the creative and media agencies and develop go to market plan in association with the Sales team.

Key Accountabilities

- Creating a business plan for the financial year for the existing portfolio

- Developing a support plan that will help achieve the objectives

- Accountable for successful and timely execution of agreed activities on the brand

- Regular Reporting of business performance of the portfolio

- Assessment of opportunities in category

- Developing hypothesis on ways to tap those opportunities

- Assessing the validity of the hypothesis on developmental as well as consumer relevance front

- Executing the final agreed strategic plan for the category thru cross functional coordination and external vendor management.