Category Manager - Marketing - Internet/eCommerce

Role - Manager Marketing ( Category )

Location - Delhi NCR

Responsibilities:

- Driving business and revenue targets for the categories owned

- Working with performance & lifecycle marketing and assisted sales team for budgeting, campaign planning, execution and driving enrollments

- Market intelligence - Understand tech ecosystem & competition landscape and triggers and barriers for the product

- Campaign Management - Create quarterly Marketing calendar and manage the marketing programs that drive sales

- Analytics - Strive for analytical excellence maximizing return and increasing efficiency across channels

- Communication - Own & manage communication of the products across Digital Channels, Social & Onsite mediums

- Customer engagement - Strategize and execute quarterly engagement activities and engage with customers via. webinars, meetups and other

initiatives

- Cross Functional interaction - work closely with Sales, Product & other, marketing teams and provide inputs to enable sales and create a optimum channel mix

Requirements:

- 1 to 2 years of experience in a consumer marketing role.

- Should have technology background (BTech. preferred) and understand the concepts of at-least one of these areas- web & mobile development,machine learning, artificial intelligence, etc.

- MBA from Premier B-school is an added advantage

- Ability to think creatively with no boundaries on what could be imagined

- Willing to experiment fast and change paths as needed

- Excellent analytical skills and an inquisitive nature

- Excellent communication and project management skills