Posted By
Posted in
Sales & Marketing
Job Code
1197963
Role :- Category Manager - Will have a Team of KAMs reporting into him .
Will be responsible for driving the complete P&L of the assigned categories
Major categories are
1. Wellness (Health & Nutrition)
2. Baby Care
3. Mother care
4. Personal care
Reporting into: Head Ecommerce
Client Details:- We consolidated our portfolios in Pharmaceuticals, Personal Care, BabyCare, Mother care , Wellness,with close to 1200 skus in over 100 countries.
About the Role :
- We are looking to hire an experienced Category Manager who will lead and grow marketplaces and D2C Channel
- Responsibilities will include direct ownership of growth and PnL of the marketplace.
Responsibilities :
- Growth of Brand over marketplaces and expansion over different platforms
- Managing Listings on all major eCommerce channels like Amazon, Flipkart, Snapdeal,Nykaa, Purpelle,Tata 1 MG,Netmeds, etc
- Analyse category growth and market share trends by sub-segment
- Analyse our category performance within each channel and make recommendations on how to improve our share in each channel
- Analyse pricing trends, and ASP of our products in the portfolio and recommend changes to price
- Keep up to date with the latest developments (new technology, new features) in the category
- Analyse data on customer retention, cross-selling, upgrades, repeat buying, etc, and make recommendations on increasing lifetime value
- Analyse the consumer experience by channel and recommend ways in which we can remove any purchasing barriers and improve the experience
- Analyse ratings and reviews and provide inputs to marketing and product management teams
- Work on improving rating and review over marketplaces
- Work with customer service and ORM team to improve customer satisfaction and ensure that all issues are being closed in a timely manner
- Work with category teams of marketplaces platforms to develop and grow the brand
- Analyse marketing spending within each channel and make recommendations on improving RO
Basic Qualifications :
- MBA Full time from a reputed institute with experience in managing any FMCG/OTC/Lifestyle product category through Ecommerce Channel/Marketplaces
- A Lifelong Learner. Benchmarking and networking to stay updated on industry trends
- Good collaborator and project management skills
- Prior experience as a startup founder is a plus
- Customer-first mentality. Understands customers' pain and works towards the solutions
- Delivering results under pressure
- Hunger, hustler, move fast and be comfortable breaking things
Didn’t find the job appropriate? Report this Job
Posted By
Posted in
Sales & Marketing
Job Code
1197963
Download the iimjobs app to
apply for jobs anywhere, anytime
Download on
App Store
Get it on
Google Play
Scan to Download