Category Manager - Beverages Segment - FMCG

About our client:

Our client is a major ecommerce platform for small & medium businesses in India. It brings traders, wholesalers, distributors, retailers and manufacturers in India on to a single platform.

Their portfolio spans across Lifestyle, FMCG/Food and Electronics. Lifestyle is a key category doubling every 3-4 months. We are looking for individuals excited to be a part of this journey.

Key Responsibilities:

- Identify and onboard the strategic key brands/accounts for the category basis business category fitment

- Build and lead a strong team of people in the strategic supply markets for key account management

- Own the key accounts PnL and lead the portfolio to a 50-100cr a month scale over 12-18 months

- Work with the manufacturers/ brands on monthly/ quarterly/ yearly strategic plans with continuous reviews and evolution

- Develop short, mid and long-term strategies for the existing product category with special focus on deeper participation across the value chain

- Provide insights to inform and support development of channel/customer specific executions

- Category reviews, and development of assortment & executions

- Monitoring and analyzing key market dynamics as the source of new insights, competitive strategies and effective brand management

- Leading and supporting the development of effective brand/category management initiatives with local teams

- Working closely with internal and external stakeholders to align, execute and improve upon existing practices and processes

Functional & Competencies:

- Problem solving: The role needs the individual to be able to solve for a given business problem in sometimes an ambiguous state and with multiple data streams impacting decision making

- Data driven / analytical: The role requires the individual to be comfortable in processing and analyzing volume of multiple data streams to enable meeting company targets.

- Collaborative skills: The role requires the incumbent to work closely and coordinate with the Internal and external teams to create success. She/he should be able to seamlessly navigate these relationship dynamics in a high growth, young, agile business environment.

- Result orientation: The role is required to work on deliver on daily numbers, short-term goals and long-term milestones set by business and efficacy. Meeting these milestones would be critical to create success.

Requirements :

- 5-8 years of experience in the Indian retail market in account management/ supply/ category management roles in FMCG category

- Has owned and managed a 30cr+ portfolio in previous stints

- Has experience in team building/ team leading roles

- Has grown through his /her career working at various levels in business development profiles

- Is a sales/ relationship champion and understands behavioural levers to get best out of partnerships

- Is an ecommerce enthusiast and deeply relate with the ability of ecommerce to disrupt Beverages industry at large

- Passionate and driven individuals looking to work with a similar bunch of people!