Posted By
Posted in
Sales & Marketing
Job Code
1013458
Position: Category Head - Veterinary & Aqua Feed
Experience: 12 to 16 yrs of work experience in Aqua Feed industry
Qualification : BSc Agri and MBA
Location: Hyderabad
Job Description:
1. Design and Lead the execution of marketing strategy to drive sales and increase footfalls across all zones. Design & Execute promotional program by empowering the AMROs
2. Creating Store& AMRO wise assortment plan. Ensure "Refreshment of Basket" Periodically.
3. Lead market research for the category - New brands, demand, New vendors, pricing, competitive landscape, potential innovations, future outlook & opportunities
4. Train the Zonal Trainers, Field staff about the New and existing products
5. Research and understand the vendor network and get right partners on-boarded basis identified opportunities and demand patterns
6. MIS Reporting - Product performance, Marketing effectiveness etc
7. Conduct regular research about the consumer trends to identify need gaps in the market and bridge those areas.
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Posted By
Posted in
Sales & Marketing
Job Code
1013458
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