Category Head - Marketing - FMCG - IIM

We have an Good Opportunity for the position of Category Head Marketing for our FMCG Client based at Nairobi, Kenya.

The Incumbent would be responsible for Entire 360 deg Marketing Plan for the Personal Care and Hair Care Category .

The position reports to Business Head and International Marketing Head based in India.

Education Qualification: Master's degree/MBA in Business Administration (Major-Marketing)

Candidates from premier institutes (IIM) batch from 2009 to 2011 pass outs.

Job Description:

- Develop market strategies to gain market share and achieve top and bottom line targets for the brand.

- Monitor and execute on ground activations that forms vital part of the Marketing Campaigns

- Work with media team to explore various innovative and cost effective communication platforms including digital, to plan effective media strategy.

- Develop, execute and monitor business plan for new product development. Liaison with cross-functional teams to manage the innovation funnel.

- Monitor competition on various aspects such as new offering, pricing, consumer offer, ATL & BTL activities and course correct our strategy if required.

Salary Package:

Attractive salary + all expats benefits will be provided by the company.

Priyanka Salve