Cargill India - Marketing Specialist

Job Purpose and Impact :

The Marketing Specialist (Feed & Nutrition), will support the use specific marketing strategies and media to launch and position products and services in a sector. In this role, you will help coordinate market plans and launch programs to create demand and maximize sales of a specific product, product line or product area.

Key Accountabilities :

- Drive organic growth of the business through identifying new product solution and services for our Animal Nutrition & Health Business.

- Help plan, create and produce marketing, advertising and sales promotion materials to implement marketing strategies and sales objectives for our Feed & Nutrition business.

- Help produce informational material for the sales force and communications media to reach maximum number of customers and prospects.

- Participate in the evaluation, modification and execution of Marketing Campaigns for brands.

- Collaborate constantly with customers and commercial, using relevant marketing tools to understand the need of the market and design/propose solution to drive business growth

- Help gather, analyze market trends, monitor market conditions, competitors, etc. to project business demand and plan product development strategies and launch timing.

- Handle basic issues and problems under direct supervision, while escalating more complex issues to appropriate staff.

- Other duties as assigned

Qualifications :

MINIMUM QUALIFICATIONS :

- Bachelor's degree in a related field or equivalent experience

- Other minimum qualifications may apply

PREFERRED QUALIFICATIONS :

- MBA from Tier 2 colleges with minimum 2-3 years' experience in marketing, ATL, BTL activities, GTM strategies.

- Looking for candidates with aptitude in Strategic Marketing (Market potential and trend analysis, customer need analysis, product design and pricing etc, distribution network management and incentives etc, competitor analysis and counter strategies).

- Prefer professional from FMCG OR Animal nutrition industry.