Reports to: Senior Online Marketing Manager  ROLES & KEY RESPONSIBILITIES  Define our social media strategy and strengthen CaratLane's presence across key social media channels.  Closely monitor and measure the success of our social media campaigns using relevant metrics; meet engagement and growth targets.  Own and drive the social media calendar in sync with the overall marketing calendar.  Conceptualise and drive innovative campaigns that result in positive conversations and increase brand visibility.  Frequently monitor the social media universe & leverage trending topics to drive social engagement-creativity & high speed of execution being the keyword here.  Drive conversations that will wow our fans and compel them to aggressively share and talk about us.  Identify and create a community of influencers and make them our brand champions!  Work closely with the creative and content team to deliver high quality content on social media.  DESIRED SKILLS & EXPERIENCE  If you silently shout "YES!" to all the points below, please get in touch!  You live, eat and breathe social media. The first thing that you do when you wake up in the morning is check your Facebook/ Instagram Account.  You are a great storyteller. You have a knack of transforming even mundane things into incredibly amazing and interesting topics.  You are often guilty of broadcasting everything that you do on social media: in pictures, words and videos.  You have impeccable writing & social media stalking skills.  You have 3+ years of experience in community management & social media marketing and are awesome at it.  You are insanely creative; to the extent that you have the ability to turn around a negative customer feedback into a positive story for the brand.  You are detail oriented and have an impeccable sense of aesthetics.  PREFERRED QUALIFICATIONS  BA or MA in Journalism, Mass Communication or MBA in Marketing  LOCATION  Mumbai

Mumbai

CaratLane.com - Social Media Manager 

CaratLane.com - Social Media Manager  ,Job Description for CaratLane.com - Social Media Manager  in CaratLane Trading Private Limited in  Mumbai for (2-6) years of experience. Apply Now!

Job Description for CaratLane.com - Social Media Manager  in CaratLane Trading Private Limited in  Mumbai for (2-6) years of experience. Apply Now!